Using YouTube for every ad you make

This weekend Missy saw an ad she liked on television, so she turned to the internet to find more about it. Her first stop was YouTube, a step that I thought was pretty logical, but it turned out to be unsuccessful. It would take her another half hour of searching to finally find the video.

Why aren’t agencies putting all their work on YouTube by default? Every spot we make should be automatically uploaded and properly keyword written. There is no excuse for running a spot on television that can’t be found online, especially when that online component is free.

Missy ended up finding it here.

NASA reimagining


I’m on vacation, so I won’t spend much time thinking about this, but I absolutely love the NASA logo re-imagined by BaseDesign.

It’s simple, which is already miles ahead of the current NASA logo, but I think it says much more. It has a timeless look, but at the same time is totally saying “this is a step ahead”.

There are a bunch of versions at the Base site.

Rewards card wallet

So I was thinking about why my wallet is wearing a patch in my jeans, and I realize it’s because I am carrying about 20 cards, the majority of which I don’t necessarily need to carry, I just need the number. From there I figured the ideal way to fix this would be a phone app that I could use the phone camera to scan the card’s barcode, and it figures out what card it is and stores the number and barcode for me. Then I can just pull out my phone at scanners, say the airport, or for the number when I need to input it somewhere.

I sketched it up and then played a little with the design, and this is what I came up with. Then I bothered to look and saw there is already an app for that.

Oh well, fun times.

Hello, Burrow!

Missy and I have launched the new Hello, Burrow site. This is our labor of love where we post sustainable design for your home.
Follow us on your newsreader, or on twitter, and check back often. We try to post something every day.

We think it’s pretty badass, and we’re working really hard to find great stuff, we hope you’ll like it.

Check it out »

Keep it simple.

I couldn’t have said this better. We’re spending too much money on products that don’t last when there are better options that have been available all along.

This is a binder clip. You can buy 60 of them for $4. If you, at any time, have more than 60 open bags that need closing you’ve opened too many bags. They are stronger than any clip you’ll buy specifically designed for that purpose, and they’re made out of metal, not plastic, so they’ll last forever. You can buy this one box of clips and never need to buy another clip again.

http://www.thesundaybest.org/2010/05/keep-it-simple.html

See also: http://lastyearsmodel.org/ I’m as guilty of upgrading my phone as anyone else, but my last phone was an original iphone, so it lasted almost 3 years until I got the Nexus One. I’m getting better!